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Alaska Airlines

Uniform design, Aviation

The Alaska Airlines uniform collection captures the essence of its rich brand identity through approachable and thoughtful design.

Luly Yang began the development process by immersing herself in Alaska’s brand DNA. Through surveys, focus groups, and on-site visits, she gained a thorough understanding of workwear needs. This deep engagement sets LYDG apart, and the resulting collection blends the company’s heritage with Luly’s unique approach—offering a uniform program that truly reflects and supports its people.

IDA Award 2022 / Gold
IDA Award 2022 / Gold
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With a focus on innovative travel solutions, Alaska Airlines ensures comfort and efficiency for every journey.

With a focus on innovative travel solutions, Alaska Airlines ensures comfort and efficiency for every journey.

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Thoughtful details elevate every piece and inspire company pride.

Thoughtful details elevate every piece and inspire company pride.
Soft, sleek tailoring with high-performance, yet comfortable materials

Soft, sleek tailoring with high-performance, yet comfortable materials

“True partnership begins with collaboration. We are committed to building relationships founded on trust and shared purpose, creating uniform programs that reflect our clients’ unique needs and values.”

Luly Yang
Luly Yang Design Group

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